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"COACHING 

is an ART"

mySERVICES

Remote, online, and in-person App. based human performance coaching & training.

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Sports Performance
triathlon & sailing

Performance optimization.

Proven & researched no BS Strength & Conditioning for individuals and teams.

Periodized training plans.

Injury prevention & resilience. 

Regular assessments & marker testing.

Recovery, preparation, fueling, hydration, nutrition.

Sportswoman
Lifestyle Fitness
health is wealth

Quality of life is the essence of life.

Functional training plans that are focused & individualized to your lifestyle needs or an upcoming event.

Live long. live functional.

Studio Fitness
Coaching & Assessments
individuals & teams

Professional expert coaching - online and in-person, 1:1 or small group is the secret sauce. Ground-up mobility & movement assessments will fill the gaps in your programming.  Physiological & physical testing provides you with improvements & training direction.

myPACKAGES

1

PERFORM
contact to inquire

Personalized strength & conditioning plan tailored to your needs, sport, and event(s).

In-app unlimited messaging.

Video coaching via app.

30min Initial onboarding call.

Monthly video call to review & preview plans, training.

2

PROPEL
contact to inquire

Personalized strength & conditioning plan tailored to your needs, sport, and event(s).

Integrated work-on's, injury prevention work, mobility, and recovery sessions.

Unlimited messaging, and weekly video call to review & preview training.

In-app video coaching, and monthly live video coaching.

30min Initial onboarding call.

3

PERFECT
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1:1 coaching, assessments, team consulting

In-person/team or online coaching sessions with video analysis & session summary reporting.

Movement & mobility assessment with video analysis to identify dysfunction & asymmetry. Reports & individual work-ons, injury prevention work.

Physiological & physical testing specifically for your needs & sport, with video analysis and report.

Team consulting: Implement high-performance systems & structure, team & season reviews, team building, and training camps.

aboutME

"Let the main thing be the main thing"

I am Craig McFarlane, Oscar to my friends, peers, & athletes. I am a performance coach, an applied sports scientist, a builder of culture, and a creator of community. Studied Exercise Physiology & Human Nutrition. An amazing 23 year career as a performance coach for multiple professional sports - sailing, triathlon, & rugby. That has enabled me to live & work in several countries and allowed me to do two things I am passionate about – travel and help people develop & realize their potential. I have played & coached multiple sports, but my focus is to develop programs, share knowledge, and promote the importance of human performance in Sailing, Triathlon, & lifestyle fitness athletes.

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Sailing

I work at the highest level in Sailing with the world's best sailors, having done multiple America’s Cups as physical performance manager with Oracle Team USA. Currently Performance Consultant for the Danish & USA Sail GP teams.

I also work with amateur and professional athletes across all major classes of boats – Opti, Laser, 29er, Nacra, Moth, F50, 69FX, M32, J70, RC44, TP52, Maxis…

Endurance - Triathlon, Cycling, & Running

A massive driver of mine is to educate the triathlon community – both coaches and athletes, on the importance of strength training in endurance sports. How the implementation of a comprehensive & progressive periodized off + in-season strength plan can not only impact performance but build resilience & injury prevention to a high volume discipline. I provide amateur and professional triathletes with detailed strength, recovery, and injury prevention plans.

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Rugby

I built my coaching foundation & training philosophy working with the worlds best  Rugby Union teams and athletes, as head strength & conditioning coach - 3 years with the Wellington Lions and Hurricanes Super Rugby team, New Zealand, then 8 years with the London Saracens, UK. Winning multiple titles.

CLIENTS

workingwith THEBEST

clientREVIEWS

“The guys really admired Craig and they believed in his process… he challenged them, demanded excellence.

Craig installed a level of physical training that was not previously seen in professional sailing, this set the standard for future Americas Cups. We were without a doubt the fittest team for the 2013 Americas Cup”

Jimmy Spithill

Professional sailor
Americas Cup winner, SailGP USA
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